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Tampa Succulents is a succulent greenhouse and shop based in the Seminole Heights neighborhood of Tampa, Florida. Owner Lisa Kimball’s love for succulents and gardening bloomed at a young age. She was continually fascinated by plant propagation and creating new succulents from fallen scraps. She now helps others discover the joys of planting succulents and cultivating greater community connection!

With Tampa Succulents, she has the pleasure of sharing and teaching the art of gardening and succulent therapy! Through fun virtual DIY events, pop-up markets, and collaborations with local businesses, Tampa Succulents shares the process of potting, arranging, and growing your own succulent planters or living wreaths. Tampa Succulents also ships their DIY succulent kits nationwide, so anyone can build and design the perfect planters for their home or garden.

Tampa Succulents knows growth is key, so they turned to Sun Sign Designs to help their website thrive! Tampa Succulents switched to Sun Sign Designs’ reliable hosting services, which boast high loading speeds, minimal downtime, and secure encryption. Sun Sign Designs ensures that all their clients’ websites are fast and user-friendly for their customers in order to quickly convert leads into sales.

Sun Sign Designs enhanced Tampa Succulents online platform and marketplace with new website design and copy. With the endless varieties of shapes, sizes, colors, and textures of succulents, Sun Sign Designs made sure Tampa Succulents’ website was bursting with the same color and greenery to engage site visitors. Similarly, Sun Sign Designs revitalized Tampa Succulents’ online shop, so customers can easily sort through DIY kits, succulent favors, living wreaths, and more. Finally, Sun Sign Designs is boosting Tampa Succulents’ SEO and creating new points of entry to their website by writing engaging blog content. Websites that are regularly updated with fresh content stay relevant in search engines and climb higher in search results, bringing more business to the website.

We think strong website design and digital marketing strategies are essential for businesses to grow and thrive for the long-term.

Check out Tampa Succulents at https://tampasucculents.com/

In a time when so many American goods, services, and technologies are outsourced abroad, Sun Sign Design wants to reiterate its belief in purely American-made web design, marketing, and advertising. Sun Sign Designs never outsources its products, services, or technologies abroad. All of its unique web design, brand-building graphics, e-commerce solutions, social media and content marketing, its advanced Search Engine Optimization software, and website security technologies are exclusive to the U.S.A.

Sun Sign Designs knows that when you buy and support American workers, you also keep local businesses strong and support domestic job growth. Sun Sign Designs is proud to be a part of the American workforce that strives for excellence and superiority in its services. It is also proud to never risk its clients’ satisfaction by outsourcing work abroad. Businesses that rely on outside services inevitably risk the reduction in quality as important project details are lost in translation. In addition, outsourcing work abroad calls security into question since different countries may not have the same laws protecting intellectual property or private data.

By keeping its services and technologies domestic, Sun Sign Designs is able to personally collaborate with every single one of its clients to understand their business and their goals, becoming incredibly familiar with the unique characteristics and needs of every project. Staying American allows Sun Sign Designs to closely monitor all projects and always turn out quality website design to its clients. Most importantly, Sun Sign Designs’ clients rest easy knowing their intellectual property and private data will never be compromised by a foreign entity.

Staying American-made means keeping American consumers’ trust. That’s why Sun Sign Designs has created a new “Made in the USA” graphic to place on its clients’ websites. The phrase “Made in the USA” speaks of quality, excellent craftsmanship, and a superior product, and these connotations are immediately transferred to the website. The graphic will not only show viewers of the website that the business supports American jobs, but it will also instill a sense of trust in them knowing that it has not been created abroad and that it will have superior products and services than those that are not American-made.

When I met Fawn Organics I immediately fell in love the with products they were selling. THC-Free CBD products that had a major health benefit. I also was up for the challenge of marketing CBD products. Cathi was awesome and shared many documents about CBD advertising and I was amazed. Not at the lack of knowledge we had, but how the rules of marketing this type of product aligned with how we do marketing.

Brilliantly phycological marketing that did not mention CBD at all. Yeah CBD is a dirty word. We had to do marketing that appealed to the senses in the subtle way. Anyone who has works with us has heard me talk about how the website is the center of the wagon wheel and the digital marketing are the spokes of that wheel. The website can use whatever vernacular clearly defines the products, however, it cannot mention that CBD products provide health benefits. We know they do and so does the FDA 😉  The external advertising cannot mention CBD at all. Facebook who plays both sides of the aisle on this one, states they will ban the use of the word CDB. However, I have noted in my visual research that they “allowed” bigger players to use the word CBD in their context. Other social media channels, email marketing, and some SEO will not allow the word CBD to be used. We did a keyword check on Google for paid advertising for the keyword CBD… non existent. Bottom line is that you can not be bold and literal with this type of product line.

Phycological marketing is our favorite. So game on.

We like to introduce our newest website to our portfolio of work, Fawn Organics. Please shop local while we all #flattenthecurve and give Fawn Organics the opportunity to exceed your expectations. https://fawnorganics.com . As always, drop us a line, comment on our website and feel free to ask us any questions.

How Everyday Business Terminology Can Get Flagged by SPAM Filters

I recently had a conversation with a client about how the use of his business name in the subject line of his email was getting picked up by SPAM filters when he sends out his monthly newsletter. Why had the word “financial” become a dirty word? If you are like me you get 50 calls a day about expansion capital. Not only do I get calls, I also receive unwarranted texts and emails with regards to this same topic. If you get enough people complaining and marking these emails as SPAM, then certain words get targeted going forward.

So where is the line between legitimate businesses and SPAM? In many cases that line has disappeared.

Lets add another variable to this equation. Content. A lot of companies use their newsletter as archives on their website to help broaden their website’s footprint and help improve their rank on the search engines. You’ve probably heard a lot about Search Engine Optimization (SEO) and how using certain keywords can raise your website’s visibility. But what you may not have heard is that the word choice in your content not only has the power to allow more people to see you, but when it comes to emails, it can influence whether you can be seen at all.

While certain keywords can help to improve your online ranking, certain words can also trigger the SPAM filter. You may have stellar content that properly represents your brand and gets your messaging across in an easily understood manner, but if your email includes certain words, it won’t matter how great your content is – it simply won’t be seen. But why is that? It may just end up in your SPAM filter.

Trigger Words

There are actually hundreds of common words and phrases that most SPAM filters will pick up on. These are known as “trigger” words. Though this list of words and phrases is continuously changing, here are just a few examples – you may be surprised.

• #1
• 100%
• Affordable
• Cancel
• Buy
• Click Here
• Credit Card
• Deal

It is not easy to predict all of the words that will trigger SPAM filters, however there are many online resources that you can use to check to see if a word has been listed as a common SPAM word.

Here are a few best practices that can be used to avoid the dreaded SPAM filter:

• Use more than one word in subject lines
• Double check spelling
• DON’T USE ALL CAPS
• Do not include exclamation points!

Sun Sign Designs Can Help!

If you want to learn more about trigger words, email marketing, SEO, and other methods for improving company visibility, Sun Sign Designs, Inc can help. To learn more about Sun Sign Designs and the services that we offer, visit us online or email [email protected] today!

Maria Ricciardi may possibly be one of the most amazing and interesting people I have ever met in my life. Introduced by an old college friend and now her husband, I met Maria for the first time in Chicago on a cold and blistery day in late January. Maria has been the reason for the season ever since that moment, through her travel photography, I have experienced so many amazing things. The stories she can tell with just a picture let alone the words that can go along are captivating in its self. The relationships she builds in-person, with people, and with her photography bring life to the human condition and pose a different perceptive on the world.

Maria IS her website. She does live authentically, bravely and with lots of gumption. This portal into her travels and life, I could never do it justice, however, I can let her speak for herself.

“I am Maria Ricciardi and I am a traveler, writer, and photographer.  I started adding my journal entries to the photos I take to share my adventures and experiences one photo at a time.  At the end of the day, you will be able to walk the same path I did through my visual storytelling. I love to travel and experience new things, meet new people and photograph the world.  Supporting local economies, conservation of wildlife and environmental sustainability are incredibly important to me, and what I am conscious of as I explore. I hope to enhance your experience of travel through the trials and errors of mine, and take you on a journey of visual wanderlust.  My goal is to live authentically, bravely and with gumption…with my camera in hand.  Would you like to join me on one of my photographic adventures?” -Maria Ricciardi

Please check out Maria’s website at https://mariaseestheworld.com/ Drop her a line and tell her what you think. Also, come back often to her site and checkout her photo updates and awesome new worldwide adventures.

 

When she came to me with the original idea, I thought she was crazy. Financial services paired with the idea of home. Calculating Destiny is a professional  services and accounting company, dedicated to the tag line (which we created for them); “Strategic solutions that revolve around numbers allow you to exactly calculate your growth model through creative marketing, compliance, and metrics. Our partnership with you is designed to help direct your books, to turn ideas into profits.” How could this be about home?

Home is where the heart is. It is where we begin our day and end our day. In between, we think about home; our partner, our children, our pets and the spaces that surround them. In between the love of home, is the right to protect, nourish and grow it. This is where the financial part comes in. The numbers are what help build these memories, the structures, and the family. As business owners/leaders, our drive to create comes from our businesses, and what our business produces. Although it was crazy, the marriage of these two idea’s is genius.

Lets remove the sterile environment of company, corporate, partnership of firms, and lets come home.

Sun Sign Designs Inc, and Blue Rooster Web proudly announce the launch of Calculating Destiny’s new website. https://calculatingdestiny.com

Located in Rochester New York, JK Executive services provides professional services in recruiting, staffing, and executive search. The site functions as a job search engine for the local Rochester, Buffalo and the state of New York. The state of New York has approximately 450,000 business with 100 or less employees and the city of Rochester has approximately 70,000 in total employment.

JK Executive Services connects leaders, strengthen culture and deliver results. Their initiatives are founded upon custom solutions, a conscientious approach and confidentiality at all times.

Please check out their site and our work at jkexec.com.

Affordable Website Design

Affordable Website Design

Blue Rooster Web just got a logo refresh. Blue Rooster Web is an affordable website design, hosting and digital marketing package that allows any business of any size to have a custom website designed and programmed for the fraction of the cost of traditional digital services. ($97.99 per month) Take a look at our packages at www.blueroosterweb.com and/or share with a friend.

Want to make some extra cash? We also offer affiliate programs for reselling BRW. Contact Us today!